About
Image: Lorrel Bunch
Inspired by her grandmother, Lorrel Bunch, Telicia founded Lorrel. The logo is Grandma Lorrel’s signature. It was Grandma Lorrel’s stylish approach to dressing that inspired the brand's take on the capsule wardrobe. Instead of just offering basics, Lorrel creates a collection of fashionable pieces that work together to create a unique and versatile wardrobe.
Our Founder, Telicia Bunch, has over 20 years of experience in the fashion industry. She has seen first-hand the poor working conditions in overseas factories and the negative impact fashion has on the environment which results in approximately 16 million tons of textile waste ending up in landfills each year. She wanted to create a brand that is respectful to the people making the garments and the planet.
When wearing Lorrel women can feel beautiful and confident while reducing their carbon footprint.